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When fellow animal advocates ask me questions about research on animal protection issues, I typically ask them if they have looked at our research primers. In response, I usually hear "Research what? Where?" I am guessing that many advocates, even those of you who follow our work, are not aware of the full wealth of free data we have available. Here I want to highlight HRC's research primers, since they are a free resource that can help all advocates better understand the issues on which they are working. So let me tell you a little about them.

Written by Diane Venberg, one of HRC's 2010 interns, this wonderful overview of HumaneSpot.org shows the breadth of our research database and highlights a number of important studies. Be sure to give this blog a read if you've been wanting a taste of what HumaneSpot.org has to offer before applying for access. And if you have any research that you think should be included in our database, be sure to let us know.

As those of us at HRC mention regularly, the purpose of conducting research is often to overcome (or validate) our own assumptions and biased viewpoints. It can be difficult for advocates who feel strongly about animal protection to understand the attitudes and behavior of those who are less moved by the suffering of animals. To really know what non-advocates think - and why - it is essential to ask them directly and then filter their responses through rigorous analysis. You may be surprised by the answers and how different they can be from the beliefs of animal advocates.

HRC recently announced our latest collaborative research study designed to measure the progress of the U.S. animal advocacy movement. Supported by both organizational sponsors and contributions from individuals, the new study is a truly collaborative project designed to inexpensively gather reliable data. The new study will be on ongoing resource showing the status of animal protection in the U.S. according to a set of "key indicators." To learn more, please read our email to HRC's supporters...

The Humane Research Council is very pleased to announce the availability of results from our latest collaborative research project, the "Animal Tracker." The first in a series of annual surveys of attitudes and behavior among U.S. adults, the new report provides a baseline assessment of key perceptions and actions taken on behalf of animals. The full report is available only to registered HumaneSpot.org users, but here’s a taste of what the results show...